top of page


Hello!
I'm a UX Researcher with 7+ years across corporate and academic research, most recently untangling user needs, incentives, and loyalty in a two-sided marketplace. As a systems thinker, I challenge the room on whether we're solving the right question and catch the details that would've been our achilles heel.
I find joy in turning messy high stakes rooms into clear next steps.

Operational Policies / Supply & Demand Trade-offs
Standardizing policies to reduce customer confusion

Generative Sprints / Behavioral Psychology / Risk Remediation
Balancing needs and incentives to drive loyalty
bottom of page


